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controversial Calvin Klein TV commercial |
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Calvin Klien has shocked publicity with his spring commercial. Issuance has been banned in the U.S., a banner commercial on the votes in outrage has been replaced by a photograph of Doutzen Kroes in a bikini. Is it really as much controversial as noise around it? Calvin Klein campaign was a Calvin Klein fragrance Secret Obsession. Eva Mendes photos caused a storm. As you can see so much media noise is like a company that had returned to their roots.
First, a vigorous session with Eva Mendes Jamie Dornanem, then advertising jeans. Mix-up bodies in the ad for Calvin Klein Jeans hes warmed a new atmosphere around the brand. Calevin Klein is known that the public likes to shock, and its advertising jeans often called close to pornography. I need to mention that even famous pictures young Brooke Shields in jeans Calvin. But for years 80tych with Brooke and advertising company has not made its television advertising jeans, until this year. Photos of the Spring campaign Jeans Jeans Calvin did Steven Meisel.
In addition to the images created two spots - 15 and 30 seconds. Movies were shot with amateur cameras, adding to the erotic context. Advertising was considered too risky and prohibited its emissions in the United States. The prohibition applies whether or not the American cable television and impressions during the night. The designer line of women's Calvin Klein, Francisco Costa, said it is important for the company that it said, but his opinion does not discuss what.
The campaign was to include magazines, billboards and LED screens, but plans were quickly changed. In Soho, New York's billboard appeared on Calvin Klein Jeans, after loud protests, but was quickly replaced by a photograph of Doutzen Kroes in a bikini. |